You’ve heard the news: YOU CAN MAKE MONEY BLOGGING.
You can make a living as a freelance writer. Content is king, and the demand will only increase.
Really? You say.
I can blog. I can write all day. I’m a great writer. People will flock to my writing from far and wide.
But coming up to the gate, you might realize you have some lingering doubts about this whole idea.
For example… how will you sell it? By the inch? By the yard? Do people just want “content” to patch in to their websites to satisfy Google that day? Is writing like sewing, one line after another? What will you write about, for heaven’s sake? How will you know this is “good” writing? When will you know that it’s worth a living wage?
The doubts are daunting. And haunting.
But what if you stopped trying to make money blogging?
What if you stopped worrying about making a living as a freelance writer?
What if you solved problems for a living instead?
What if you declared this:
I am in service to the livelihoods of others, providing the one thing they can not survive without online. I solve their problems by confronting their customers’ problems in an engaging way. I am a hero; and my clients are heroes to their clients; and we all change lives every day.
The attitude shift from profit to service can change your life — and it can change other people’s lives. It’s also a lot more fun. That, in a nutshell, is the Prosperity Model.
“How can I help you?”
During the Great Depression, great motivational minds all agreed on one point: If you could find a problem to solve, or an answer to an issue; or a clearly needed service; you’d never be without a job. And that means anyone who’s interested in making a living has a pretty bright future.
Prosperity comes from establishing a connection to people you can help, and who will trust you with their problems again and again.
Prosperity means making a name for yourself as a trusted ally to others who are also building prosperity.
A blogging client doesn’t pay a blogger just because he has the money to spend. What motivates a paying client is his problem: he needs timely, engaging copy that will build a relationship with his customers.
He’s motivated to solve his problem, plain and simple. He’s willing to pay for a solution.
Why? So he can create relationships with his clients, and solve their problems.
Prosperity is the result of cultivating relationships. It’s the result of building trust. And best of all, it stars you, the brilliant, quick-witted hero who is an asset to many livelihoods. If you start asking how you can help, instead of what you can charge for your efforts, an entire molehill’s worth of self-doubt can magically disappear.
In a prosperity model, all boats rise
Your service makes it possible for your client to provide his service.
When you provide service and solve a problem, you’re not just collecting your pay. You’re also contributing to your client’s prosperity.
Both of you profit, both boats rise. This is the famed “win-win” of a million sales seminars. It’s advice that works. This strategy creates relationships, inspires gratitude, and manifests as loaves and fishes.
It brings repeat customers and glowing testimonials — not from people who “decided to give you a chance,” but from people who received the ideal answer to their prayers when they found your services.
With a small attitude shift, you’re no longer casting around wondering who will pay you to write, worried about being good enough, and concerned you can’t make a living. Committing to the prosperity of others can effect a small miracle in your business when your boat rises, too.
Start building your own prosperity
You’ll *feel* your attitude change once you take the Prosperity Model for a trial run. It should also improve your mood, since effectively it’s an instant promotion.
Remember, everybody wins when you promote yourself from blogger-for-pay to contributor and problem-solver. Here’s how to do it.
- Look at blogging opportunities in a new way. Instead of asking yourself what you want to write about, or what you’re qualified to say, ask yourself how you can help a client reach his objectives. When you’re pitching, ask yourself — or ask your client outright — what would be most helpful to them and their audience. Not only are you connecting with your client, you’re also presenting them with what they really want.
- Experiment with a different approach to how you look for clients. Bloggers are instructed to write about what interests them, and often look at paying markets to try to create a tailored pitch to earn the dollars. Instead, try looking for outlets, products and services you believe in.
- Think about making time to help other bloggers — even for ten minutes a day, or one day a week. In Eastern practices this is called “Seva” and is believed to be instrumental in alleviating karma. Practically, though, it can free up your mind and get you thinking about your business from a new perspective.
- Instead of seeing clients as employers, see them as people struggling to survive on their own boats. Get on that boat and imagine the ways you can improve their business with your skills. Be the co-captain, solving problems from their perspective. Don’t just pitch; pitch in. [Oh, you like that? Tweet it!]
Create prosperity. Decide your job is to make boats rise, instead of just trying to get paid.
Join your clients in their great adventure, and you won’t ever have to “make money” again.