
By now, you’ve probably heard the concept that “investing in yourself is always a good idea.” And what that advice is usually referring to is paying for training, coaching, and other “learn and grow” info products.
I really hate this advice.
It’s not that I don’t agree; in many cases, I do agree. I’ve spent a lot of money over the years — even when money was exceedingly tight — “investing in myself” to get the training I needed to do better than I’d been doing previously.
It’s true that you can lose your stuff but you can’t lose your education. (Losing your mind, however, is something we’ll get to in a bit.)
There are definitely times when getting yet another course, watching yet another webinar, taking yet another 5-day or 2-week or 30-day challenge via email, joining yet another mastermind, and the like, are anything BUT a true investment in yourself.
Want to invest in yourself? Great. But don’t get it twisted: sometimes what you actually need to do to “invest in yourself” is put your head down and just do the actual work in front of you.
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