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By Carol Tice Leave a Comment

SEO for Bloggers: 5 Keys to Catchy Headlines

SEO for Bloggers: 5 Keys to Catchy Headlines

Are you sad that no one seems to read your blog posts?

It could be because of the lack of catchy headlines – more specifically, headlines that are both creatively written and contain a useful keyword phrase to help the search engines find you readers.

In short, you need to rank well in search engines for the phrases your audience uses to find your type of content.

You’d think that at this point, everyone understands Search Engine Optimization (SEO) and the need to have a strong keyword phrase in the headline of their blog post. But that’s not my experience.

I’ve reviewed hundreds of blog-post headlines in the decade I’ve run my Freelance Writers Den community. And time after time, I see headlines with no keyword phrase at all. Generic headlines that have zero chance of helping you gain readers from online search. Such as:

  • Watch Out for the Red Flags
  • Head High or Body High (for a legal cannabis blog)
  • How a Marathon Can Heal your Soul

What’s wrong with these headlines?

In that first one, we can’t even tell who the post is for, or what we’ll learn if we click and read it.

In all three cases, there is no strong keyword phrase that would help search engines deliver you some readers. At this point in the busy blogosphere, if you don’t take the time to weave a keyphrase into your headline, your post is basically doomed.

So how do you figure out what keyword phrase to use for your blog headline? And more importantly, how do you artfully weave it into your headline so it doesn’t seem spammy?

Let’s walk through five key steps to creating a winning, SEO-focused, catchy headline for your next blog post: [Read more…]

Filed Under: Blog Better, Level Up

By Sophie Lizard 1 Comment

Creative Blogging Jobs: Get Paid to Write for Art, Design, Photography, Audio, & Video Blogs

Creative Blogging Jobs: Get Paid to Write for Art, Design, Photography, Audio, & Video Blogs

All the best-paying freelance blogging gigs are on topics like business and medicine, right?

Nope…

When you’ve got a creative skill that others want to learn, you can get paid to write about it. And if you’re anything like most eager freelance writers, your next question is probably “What can I earn?”

How much do creative blogging jobs pay?

Welp, the sites on this list pay from $50 to $400+ for each one-off post they accept, so the exact answer to how much you get paid is up to you. Offer a great post idea, discuss the length and complexity with the editor, and negotiate a rate you’re happy with! [Read more…]

Filed Under: Get Hired, Get Paid, Top Posts

By Sophie Lizard 31 Comments

Business Skills for Freelance Bloggers (How to Survive and Grow Your Income)

Business Skills for Freelance Bloggers (How to Survive and Grow Your Income)

When you decided to become a freelance blogger, did you immediately write up a 5-year business development plan? Calculate a full financial forecast?

If you did, you have everyone’s permission to skip this blog post and order more champagne while you wait for the rest of us to catch up.

But most freelance bloggers start with a talent for writing and then pick up a bit of business sense along the way. If that sounds more like you, don’t worry — you can still grow your blogging into a lucrative business. We just need to fill some of the gaps in your understanding of how your business works.

Here’s the important part, though: you need to fill the knowledge gaps in your business now, because every month they go unfilled is another month you go without the money you deserve.  [Read more…]

Filed Under: Level Up, Top Posts

By Carol Tice 2 Comments

Freelance Blogging Work Dried Up? 5 Quick Steps to Get Back in Business

Freelance Blogging Work Dried Up? 5 Quick Steps to Get Back in Business

Has your freelance blogging work evaporated since COVID-19 hit and ‘isolation’ became the most-used word of 2020? Blog clients ghosting you, all of a sudden?

If so, don’t sit wringing your hands. Realize that rapid turnover is a hallmark of recession times.

Swing into action to replace your lost blog-writing jobs with these 5 steps. This action plan focuses on the fastest routes to landing clients quickly: [Read more…]

Filed Under: Get Hired, Guest Posts

By Sophie Lizard 91 Comments

What Your Freelance Blogging Portfolio Says About You: How Clients Decide Who to Hire

What Your Freelance Blogging Portfolio Says About You: How Clients Decide Who to Hire

Does the thought of a potential client checking out your freelance blogging portfolio make you so nervous, you get the hiccups?

When you’re freelancing, your portfolio is one of your biggest assets. It can get you hired on the spot, or dumped on the pile of instantly forgotten applicants who failed to impress.

So let’s ask the obvious question: what does your portfolio say about you? [Read more…]

Filed Under: Get Hired, Top Posts

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