Let’s play a game. When I say “fashion blogger”, you say…

Airhead?

Vain?

Hobbyist?

Try this one for size: hard-working professional writer.

Fashion bloggers have a bad rep lately. Industry veterans see us as an amateur trend that should’ve died already, while the average internet citizen thinks we’re all self-absorbed model-wannabes.

Having been a style blogger for more than four years, I can tell you that we’re not these shallow beings who take selfies all day (well… not all of us!). We’re stylists, photographers and, like you, writers.

Many of us have taken our “hobby” to the next level — launching businesses, opening boutiques, even starring in an ad or two. I started freelance writing and doing social media for small businesses when I figured out that I could build a career on my fashion blogging experience. Reading awesome blogs like this one, I realized that the fashion world and the freelancing arena aren’t all that different.

They’re both tough businesses that need tons of creativity, a relatable personality, quick thinking, and the courage to put yourself out there for the world to see.

Still not sure how fashion and writing work together? Here are my takeaways from fashionista land that you can use no matter what types of blogging you do. 

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