Are you a freelance blogger with a full-time job?

Wish you could write for a living but can’t afford to just yet?

If you answered yes, then here’s what I have to say: Good. 

Wait. Did she just say good? 

Let me explain. As a freelance blogger, you’re in a unique position to help your company succeed. And more importantly, help your career succeed.

Here are 5 reasons why moonlighting as a freelance blogger benefits both you and your 9-5 employer: 

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You’ve heard the news: YOU CAN MAKE MONEY BLOGGING.

You can make a living as a freelance writer. Content is king, and the demand will only increase.

Really? You say.

I can blog. I can write all day. I’m a great writer. People will flock to my writing from far and wide. 

But coming up to the gate, you might realize you have some lingering doubts about this whole idea.

For example… how will you sell it? By the inch? By the yard? Do people just want “content” to patch in to their websites to satisfy Google that day? Is writing like sewing, one line after another? What will you write about, for heaven’s sake? How will you know this is “good” writing? When will you know that it’s worth a living wage?

The doubts are daunting. And haunting.

But what if you stopped trying to make money blogging?

What if you stopped worrying about making a living as a freelance writer?

What if you solved problems for a living instead?

What if you declared this:

I am in service to the livelihoods of others, providing the one thing they can not survive without online. I solve their problems by confronting their customers’ problems in an engaging way. I am a hero; and my clients are heroes to their clients; and we all change lives every day.

The attitude shift from profit to service can change your life — and it can change other people’s lives. It’s also a lot more fun. That, in a nutshell, is the Prosperity Model.

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There’s nothing quite like knowing you’re one-of-a-kind to your freelance blogging clients.

The phrase, “You’re our go-to gal/guy” will send a giddy shiver throughout your body each time you hear it.

But many freelance bloggers won’t hear that even once in their career. High-quality bloggers are a rare species, much like the Karner Blue butterfly I recently befriended.

When I first saw the butterfly, I simply admired it as I watched it flutter in the wind. Even as it landed on me, I didn’t understand the true nature of its beauty.

Then I realized what I was holding. It was a Karner Blue butterfly, an endangered species.

Upon learning this, the encounter shifted from being simply neat to being incredibly significant. I didn’t want to let the little guy fly away.

That’s the kind of experience you want your blogging clients to have. You want them to realize that you’re a rarity — that bloggers like you are hard to find. At that point, they won’t want to let you go.

Check out these ways you can show your true colors and put yourself on your clients’ endangered species list. 

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When you find a great potential client for your freelance blogging services, what happens next?

You grab their email address and shoot them your best pitch, right?

But how many times have you excitedly fired off a pitch, only to find out later that you were pitching the wrong prospect? Maybe they don’t have the money to hire you. Maybe they don’t need your services.

If that’s ever happened to you, you’re not alone. It happens a lot, not just to freelancers like you but to big corporations, too.

And the simple reason behind this? Failure to pre-qualify prospects before making an offer.

Unfortunately, not many freelance bloggers take the time to assess and pre-qualify prospective clients before pitching. But here’s the deal: if you do, you’ll get far better results. 

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A freelance blogger is hired to write blog posts, right?

The job title makes it sound that simple, but it’s rare that your client really just expects you to line up some words and stop there.

Formatting text and finding photos is almost always part of the workload. It’s pretty common for a blogger’s work to include some SEO and other tasks to make sure that the finished blog post is a polished product, ready for readers.

But some blog editors expect work after a post has been published. That post-publication work can include responding to comments and promoting your work on social media (including on your own posts). 

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