Okay, you might be one of the few people who can close a deal faster than me. There’s probably 1 or 2 out there. 😉

Kidding aside, I do know the MOST important sales tactic, and I learned it the hard way. Take advantage of my experience to save yourself a lot of stress and regret…

My first business sucked! Definition of sucking: Not making enough money for your time.

I had no problem finding customers, or providing quality services. But I still wasn’t making enough money.

Dealing with potential customers just took FORR-EVV-ERR. I had trouble communicating my value, identifying their needs, and collecting their money quickly.

So I used this basic strategy to fix my business: 

[Read more…]