Be a Freelance Blogger

It’s Not About You: What Editors Want Writers To Know About Pitching

You follow successful bloggers on Instagram and dream of living that lifestyle yourself. How hard can it be to dash off a few guest posts a week in between traveling the world and taking lots of pictures of your dog because, hey, you don’t have to sit in a boring office all day? Soon your social media following will number in the high six figures and you won’t be able to keep up with all the sponsorship offers from your favorite brands.

In reality, successfully pitching a guest post has a lot more to do with research and tenacity than finding the perfect angle for your “it’s always 5:00 somewhere” selfie with your laptop and white wine glass as you blog from the Mediterranean Coast of Italy, sure to encounter George and Amal at any moment. You can celebrate once you see your byline in print, but in the meantime you’ll need to brace yourself for frustration and rejection.

Whether your motivation for pursuing freelance blogging is to become rich and famous, or to simply make money on the side while you raise kids, it’s important to check your ego at the door before you begin the pitching process. Understanding your audience means knowing it’s not about you. As an experienced freelance blogger and creative writer who has worked on the editorial side of three literary journals, I’ll share my perspective from both sides of the desk. Here are my five tips for successfully pitching a guest post, with examples and specific steps you can take now to achieve pitching success.

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By Anthony Dejolde

Surefire Negotiating Tactics Freelance Bloggers Can Learn from FBI Agents

Most bloggers freak out when they hear the word n-e-g-o-t-i-a-t-e.

Why? Well, for many bloggers (at least for those I know personally and the ones honest enough to admit it), negotiating is pure torture.

I get it. It was torturous for me as well! Or it was… until I discovered the technique I’m going to share with you in this article.

In my early years as a freelance blogger, whenever I’d sit at the negotiating table, my palms would sweat, my guts would squirm… I’d be at a complete loss for words.

Sound familiar? Yes? No worries. Keep reading, and I’ll help you become a better and stronger negotiator.

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By Frank Spear

Cracking the Editor’s Code: Writing a Killer Guest Post as a Freelance Blogger

Freelance bloggers are constantly looking for ways to spread their talent to outlets all over the internet. Let’s be honest, having your own blog is nice — but, when you get published on a website with hundreds of thousands of unique visitors a month, it feels great!

Getting content published to big name websites isn’t easy, but it IS worth it. The satisfaction of getting your creativity out to scores of people while making money is perhaps one of the most rewarding feelings on planet Earth.

The biggest hurdle that you’ll have to champion when sending out a guest post pitch involves getting past the editor of the website. Editors, in particular head editors, act as gatekeepers for the publication. Their primary responsibility is making sure that high quality, amazing content gets published to the site that they operate.

If you can get the editor’s attention in a POSITIVE way you stand a good chance at getting published. We are going to dissect the steps involved in getting the pitching editor to take a look at your pitch — and respond favorably!

The editor’s code is complex, there is no doubt about it. But if you have the proper resources and know-how, you too can get a piece published just about anywhere.

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By Sophie Lizard

The Total Flake’s Guide to Getting Shit Done [Plus Your Chance to Win $100!]

OK, confession time:

People often ask me for productivity advice, and I usually point them elsewhere because…

…I’m actually a total flake.

Most of the time, I have no idea how I get shit done. In fact, I’m often surprised that I get ANYTHING done.

But recently, I had several conversations with my favourite client (who I just quit working with, even though they’re my uber-best client ever — that’s a story I’ll tell another day) about how I do what I do.

And I realised: Wow, I do get a lot of shit done!

In the past year, I’ve written hundreds of thousands of words of copy and content for my clients’ emails, sales pages, books, and blog posts…

…Published an ebook (with Lauren as my co-author)…

…Earned a *very* healthy income from working with a small handful of amazing people — and flew around the world to meet some of them in person…

…Helped my students to start and grow their freelance blogging careers…

…and that’s without even considering all the *other* stuff I’ve done, like taking weeks off work to travel with my family, or going to parent-teacher meetings, school performances, and sports events, or spending hours in IKEA sitting on all the furniture before going home with a multipack of plastic plates and a stuffed toy for each of my girls.

I’ve also wasted plenty of time flicking through Netflix and YouTube, reading articles about stuff I have absolutely no need to know, staring blankly out of the window while interesting thoughts scampered around in my mind, and dream-planning next year’s summer break. 😉

So the question my client asked me was this: “When we’re hiring someone to replace you, what should we look for? How do we identify someone like you, that gets done what needs to be done and doesn’t freak out under pressure?”

To which I said, “Umm… I dunno… I don’t do anything special, this is just how I work… and I DO freak out under pressure, I just do the work anyway.”

Because I’m helpful and articulate like that, right?

(Funny story: in the end, my client hired two new full-time writers to replace me. But their business is growing, so that hiring decision *wasn’t* purely about my mad productivity skillz.)

Now that I’ve had a bit of time to think about it, I’ve finally managed to figure out what I do that helps me get shit done. And now that I know what it is, I’m happy to share it!

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By Sophie Lizard

How to Become a Better Freelance Blogger in Only 5 Days (Without Doing Any Marketing)

You don’t enjoy marketing?

You mean cold calling and sending 10 query emails a week doesn’t make you feel all warm and fuzzy inside? How odd… because that’s exactly what every other freelance blogger tells me, too.

This may be reckless, but here we go:

I give you permission to slack off and skip the marketing for a while. 5 days, to be precise.

Because there are 5 things you need to do. When you’ve done them, you can go back to your marketing and it will work better because of the benefits these 5 actions bring.

Do you wish I’d just shut up and tell you what they are? OK…

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