
You just got a new lead. In the midst of all of the excitement of possibly gaining a new customer and making more money, you start to feel that familiar feeling in the pit of your stomach.
Goddammit, you’re gonna have to have that dreaded conversation again. The one about pricing.
For most of us, figuring out our rates and discussing them with clients is the worst. There’s always that worry that as soon as you mention money the client will disappear, or tell you straight to your face that you’re not worth that much.
We all remember those days starting out when we’d see job ads demanding what sounded like an obscene amount of work for a tiny payoff and thought “is it even possible to make money at this?” (Then we discovered people like Sophie and Carol Tice and learned better.)
Here’s the problem: jobs like that can only exist as long as there are writers still grossly undervaluing their services. As professional bloggers, our biggest competition is not other professional writers, it’s the mistaken mentality that writing is cheap.
[Read more…]