Be a Freelance Blogger

Feel like maybe you could charge more for your blogging services?

Yep, you probably could. We proved that in The Be a Freelance Blogger Rate Guide, and now the Copypress Community has carried out a survey of 247 writers to create a free report, The State of Freelance Writing 2014. It’s not just about writing rates — there’s a ton of information in there about bylines, SEO and other writerly stuff.

But one thing’s painfully clear: most of the online writers Copypress surveyed don’t charge enough.

To give you a quick overview of some interesting points from the survey results, here’s the infographic the Copypress people made to accompany the report. To download the full report with all the details for free, you’ll need to go here and register for a download link.

Freelance writing and blogging are terms you know and probably identify pretty strongly with.

But there’s another term you should feel equally close to, even if it sounds somewhat foreign and unrelated to your writing work. Content marketing could save our writing careers, yet far too many of us don’t really know what it is. Here’s what, and why, you need to know.

What Is Content Marketing?

Content marketing is a marketing style that uses content (blog posts, infographics, e-books, videos, magazines, etc.) to engage potential customers, rather than directly sell a product or service to them.

If this sounds foreign to you, it shouldn’t. You’re more familiar with content marketing than you might think, and one of its earliest forms is something you certainly recognize: soap operas.